Lead Generation Toolkit
What’s in your lead generation toolkit? As a marketer in the training industry, your challenge is to find as many of the right buyers for your products and services as you can. Your lead generation toolkit should consist of a variety of channels to make sure you find leads at every stage in the buying process. At Training Industry, we are dedicated to connecting your products and services with our audience of learning leaders and have developed our own set of tools you can use in your lead generation strategy.
This lead generation toolkit offers an array of solutions to help you reach your lead generation goals through events, content syndication, and turnkey thought leadership.
EVENTS
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Training Industry Conference & Expo (TICE)MEET L&D DECISION MAKERS IN PERSON IN RALEIGH. Our flagship event, TICE, is where learning leaders gather — both in person and online — to connect with one another. TICE gives you an unmatched ability to meet thought leaders and training professionals who have a desire to explore what’s next in L&D and have the decision-making authority to act on it. |
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Training Industry Strategy SummitHELP L&D LEADERS PLAN THEIR TRAINING STRATEGY. The Strategy Summit offers the unique opportunity to connect with learning leaders from around the world as they prepare to create their learning strategies for the upcoming year. Sponsor this jam-packed two-day event and share your thought leadership and solutions at your prospects’ point of need. |
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Training Industry Leader TalksSHOWCASE YOUR KNOWLEDGE AND SHARE YOUR INSIGHT. Host a 45-minute thought leadership session to position you and your brand as industry experts to over 850 highly qualified decision-makers from our audience during a Training Industry Leader Talk. |
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The Training Industry Conversation SeriesASSOCIATE YOUR BRAND WITH LEARNING & DEVELOPMENT THOUGHT LEADERS. Once a quarter, we are gathering learning leaders who are experts in their field to discuss specific topics that are trending in the industry. Sponsor this event to associate your brand with L&D professionals in some of the most well-known companies. |
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Learning Tech ShowcaseSHOW OFF YOUR L&D SOLUTION TO BUYERS. The Training Industry Learning Tech Showcase explores the latest advancements in learning technologies, highlighting the tools and best practices shaping the future of corporate training. |
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Thought Leadership Webinars and Product DemosSHOWCASE YOUR BRAND AS AN INDUSTRY EXPERT. Host a webinar or product demonstration where your thought leader can share insights on your product, service or company to our engaged audience. Webinar dates are first come, first served so claim your spot today! |
CONTENT SYNDICATION
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Email PushDELIVER YOUR CONTENT TO THOSE WHO WILL BE MOST RECEPTIVE TO YOUR MESSAGE. Targeted delivery of your content to the Training Industry audience provides a high level of engagement with those most receptive to your message. Our team will advise on the content, targeting and timing of your message to ensure the best possible results. |
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Banner AdsEXPAND THE REACH OF YOUR CONTENT THROUGH ADVERTISEMENTS ON TRAININGINDUSTRY.COM. Banner ads are the perfect extension of any campaign to reach the visitors of TrainingIndustry.com who are actively seeking information on the business of learning. Advertisements on our website are optimized to maximize clicks based on the success of each advertisement. |
TURNKEY THOUGHT LEADERSHIP
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InfographicSPONSOR UPCOMING OR PAST INFOGRAPHICS THAT ARE MOST RELEVANT TO YOUR BRAND. TrainingIndustry.com focuses on topics relevant to training professionals. Monthly themes and focus areas are turned into an engaging infographic that is available as a turnkey sponsorship opportunity! Training Industry will distribute the infographic to a targeted segment of our subscribed audience. |
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ResearchDATA-DRIVEN CONTENT FOR THOUGHT LEADERSHIP. Training Industry research reports offer a turnkey solution to align your brand with industry-leading insights. All report topics are audience-vetted and reflect what matters most to learning leaders. Sponsor a report to enhance your presence as a thought leader in your area of expertise and generate new leads for your organization. |
Our team is ready to give your business the strategic marketing support you need to reach new customers. The Training Industry team offers learning organizations extended marketing support to enhance your marketing team and/or business strategy. Learn more about our services here.
OUR TEAM
Kristin Bolduc
Managing Director
of Sales
Bert Hart
Director of Sales
Alex Davis
Director of Sales
Tre Galligan
Director of Sales